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An MVP concept to disrupt the market by distilling the desirability, viability and feasibility of a radical product:
Bentley SmartKey
SITUATION: In July 2017 I successfully launched a wearable prototype to enhance the ownership experience and eliminate keys. My MVP was driven by a need to deliver a radical customer facing proposition that not only disrupted the market but unlocked parts savings in excess of £3M.
RESULTS: By May 2018 I had delivered the following:
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Demonstrated parts savings valued at $4.8M
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Launched SmartKey at World Form Disrupt London 2018
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Invited to collaborate with LVMH on exclusive designs
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